Understanding Your Worth: How to Price Social Media Management Services
Understanding Your Worth As a Social Media Manager
The podcast discusses the importance of knowing your worth as a social media manager, focusing particularly on pricing services correctly. It suggests studying your target audience, highlighting unique skills, understanding the value of time, considering platforms managed, and not being afraid to negotiate as key strategies. The idea of setting boundaries with clients and having confidence in your abilities is emphasized. The speaker also gives a brief ad for a mini-course they offer which provides a detailed step-by-step guide to efficiently pricing services.
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00:00 Introduction to the Podcast
00:38 Understanding Your Worth as a Social Media Manager
01:16 Knowing Your Target Audience
02:40 Highlighting Your Unique Skills
03:36 Beyond Just Posting on Social Media
04:37 Understanding the Value of Time
05:26 Considering the Platforms You Manage
06:05 Negotiating Packages and Prices
07:08 Offering Tiered Packages
07:50 Setting Boundaries with Clients
09:41 Being Confident in Your Worth
10:26 Conclusion and Final Thoughts